Messe Nürnberg could finish FachPack 2013 with some great figures. No less than 34.598 packaging professionals have visited the biggest German packaging show showcasing 1.440 exhibitors from 24 – 26 September 2013 in Nürnberg. A slight decrease in comparison to the previous FachPack edition of 2012 with 36.986 visitors and 1.466 exhibitors. But it seems the timing overlap with this year’s Labelexpo in Brussels has caused some logistic issues for the packaging audience.
The packaging, technology, finishing and logistics products and services on display have set a new landmark, especially in attracting a high percentage of decision makers. According to Messe Nürnberg, every fifth visitor is a member of the managing board – apparently a convincing quality criterion of FachPack. Another key criterion is the growing international direction of the fair: the show reported 21 percent of international visitors, mostly coming from Germany’s neighboring countries Austria, the Czech Republic, Switzerland, the Netherlands, Italy, and Poland.
An astonishing total of 285 companies had exhibited at FachPack 2013 for the very first time: among them Sappi Fine Paper Europe. Giving a new meaning to the term “trade dress,” Sappi had created a magnificent paper gown consisting of packages in various forms. The gown, which weighs 15 kg, was fitted on a display mannequin and was on full display on Sappi’s stand. “The most photographed lady at the booth”, according to Marie-Ange Gérard, Marketing Communications Specialist at Sappi Europe.
At the Sappi press conference, about 20 registered journalists and editors from the leading German, Austrian and Swiss packaging magazines learned more about the impressive specialty papers portfolio of Sappi Fine Paper Europe. Berry Wirsum, CEO Sappi Fine Paper Europe, and Rosemarie Asquino, Sales and Marketing Direktor Sappi Specialities, presented their inside look into the Sappi strategy and new product releases: a new mineral oil barrier substrate for food packaging, the new white Topliner Fusion for carton and corrugated board, and the compostable flexible packaging substrate Algro Nature.
Further duomedia clients exhibiting at Fachpack have been “old stagers” at this show: Atlantic Zeiser, Esko and Videojet. They, too, praised the high level of visitor attendance and expertise at this year’s show. They met with their relevant target groups, made new business connections and are expecting lively follow-up business activities.
2014 will be another InterPack year, the next regular FachPack will take place from 29 September to 1 October, 2015 in Nürnberg, Germany.