We’ve just returned from the 40th edition of the International Packaging Exhibition (Emballage) in Paris and it proved to be quite a show.
The event attracts all the major players operating in the packaging industry. There was no shortage of innovative solutions on show, addressing the needs of all areas of the packaging chain – from raw materials to finished products, as well as related machinery and services, such as marking-coding, labels and printing systems.
Around 1,500 exhibitors took part in the show, which ran from 19 to 22 November. As always, it proved the ideal backdrop to deliver presentations, participate in forums, buy equipment and sign strategic partnership deals.
When it comes to the main trends shaping the packaging industry, many exhibitors identified a definite increase in shorter print runs and turnaround times. They also reported greater demand for personalization, an increasing need for finishing solutions to stand out from the crowd, and a growing requirement for eco-friendly packaging solutions.
Among the communication innovations of the 2012 edition, we applaud the live TV studio organized by GM Consulting and the live web TV organised of French online publication Graphiline, but also many conferences dedicated to the future of packaging highlighting this year’s themes on safety, functionality, packaging, ergonomics and cost control.
No less than five duomedia customers presented their latest innovations at the show and we were there to set up stand interviews between the press and the company representatives. Four duomedia ladies attended the show to make sure every ran smoothly for the customers. Luckily we also had some time for pictures and checking out what the customers were bringing to the show.
Atlantic Zeiser presented its latest solutions on product tracing, combating counterfeiting and grey market protection. A panel of experts from Esko and Kodak discussed the theme « Packaging printing : new technologies for integrated workflow and improved quality » on the Emballage Web TV channel. (you can click here and see the whole debate). Videojet previewed two CIJ printers and focused on the availability of machines allowing manufacturers to produce uninterruptedly while ensuring the integrity of coding. Finally, X-Rite displayed its spectrophotometer range including the new eXact, an instrument for measuring rapidly color accurately.
All in all another Emballage success story! See you in 2014 in Paris!
Annie Garçon




